Posted by Paul Grimwood on Nov, 09 2017

Jimmy Choo Announces Campaign with Cara Delevingne

Footwear label, Jimmy Choo has announced its new Shimmer In The Dark campaign with British model, Cara Delevingne, to promote the brand's festive cruise 2018 collection.

Cara Delevingne for Jimmy Choo Cara Delevingne may be busy promoting her new book and starring in must-see movies, but the It Brit recently returned to her modeling roots for Jimmy Choo's latest brand campaign. In a new editorial and short film, Delevingne sports what the brand touts as "unisex" flats and super-sparkly boots from its Cruise 2018 collection. The fur-lined, beaded and glitter-clad styles arrive just in time for the holidays. RELATED: Dior Taps Cara Delevingne For Skincare Campaign The flat, androgynous designs are from Jimmy Choo's 'Borrowed from the Boys' collection, which offers a range of men's loafers in women's sizes. The iteration Delevingne wears in the new campaign is the Tedi, which is accented with rabbit fur. There's also the velvet-covered Marti and crystal-encrusted Marlo styles. Creative Director of Jimmy Choo, Sandra Choi comments, "As a model and as a creative, Cara's personality has always shone through her work and her fun-loving, but glamorous attitude perfectly reflected the Jimmy Choo woman for cruise 2018. Powerful and seductive, feminine and effortlessly glamorous, this season isn't about one look, it's about the many ways a woman might dress up for a night on the city—but always with a playful allure. The shoot and film both perfectly capture the sense of anticipation and infectious energy that a night out can bring." Celebrity model Cara Delevingne commented, "As I feel about life, being male or female is less 'opposite' now than it ever has been," she said in an interview for Jimmy Choo. "I don’t think it’s necessarily about picking something that a man would wear. I think it’s about feeling comfortable whether it is masculine or feminine."