The leading e-commerce brand for personalized products and custom designs, shutterfly, announced an ongoing partnership with Kris Jenner.
"Win the Holidays" encourages consumers to think beyond generic cards and gifts and instead celebrate what makes each family unique.
“No two families are the same – and we believe holiday cards and gifts shouldn’t be either,” said Ty Shay, Chief Growth and Strategy Officer at Shutterfly. “That’s why, for more than 20 years, Shutterfly has been committed to enabling millions of people around the world to create products and celebrate moments that reflect who they uniquely are. So no matter what your family’s into, you can create a high-quality modern card and send a unique personalized gift that celebrates them.”Kris Jenner stars in two 30-second ads that encourage people to use Shutterfly for the holidays. What could be more inspiring for the holidays than Kris Jenner? We've captured the real Kris Jenner for the holidays with these commercials.
During the first of two commercials, Shutterfly's card and stationery selection is promoted, encouraging consumers not to send generic cards this holiday season but to send high-quality Shutterfly designs.
Second, one spot demonstrates how consumers can choose from the best selection of gifts on Shutterfly, make it personal with a photo or artist-made design, and create something unique.
“I am so excited to be partnering with Shutterfly this Holiday season and beyond,” said Kris Jenner. “Given I am constantly surrounded by family and making new memories all the time, it is so important for me to be able to have a way to easily capture, save and share these moments, and Shutterfly makes that happen." "Not only are they great with photos but they also make it so easy to make memorable gifts for your loved ones or add personal touches to your Holiday decor and entertaining.” The Holiday campaign will launch on October 17. Partners in Crime and Erich Joiner are directing the integrated campaign. The integrated campaign consists of: spots will run on television, digital, and social platforms in 15s and 30s.Also, Kris Jenner has curated her top gifting picks from Shutterfly to help people give personalized and unique gifts this holiday season.
Featuring a cozy fleece blanket, creative card designs and modern photo albums, Jenner's picks display the breadth of Shutterfly's personalization options this year, guaranteeing they'll put a smile on anyone's face.