Zoey Deutch, the star of Not Okay, has teamed up with Maybelline to lead its latest mascara campaign. The American actress Zoey Deutch expressed her excitement, stating, 'So very excited to be partnering with Maybelline! Given I've been wearing their mascara for 15 years and also saying "Maybe it's Maybelline" to my dog Maybelle every time I look at her, it only felt like a natural fit.' Deutch's collaboration with Maybelline highlights her long-standing connection with the brand and embodies a natural synergy, reflecting her genuine enthusiasm for their products.